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The term VUCA has become very common in business and it’s probably never been as relevant as it is right now. The VUCA acronym stands for volatility, uncertainty, complexity and ambiguity and is used to describe situations that are difficult to understand, making it hard to predict the outcomes of any actions taken. Simply put, […]

We are hearing these terms often now like Industry 4.0, web 3.0, Quality 4.0 etc. and all these sounding like the names of tech sci-fi movies. In this article, let’s see what Industry 4.0 actually is on a macro level. In fact Industry 4.0 refers to the 4th Industrial Revolution, a phase in the evolution

If being wealthy isn’t about money, then what is it? It’s important to think about your own definition (so you can set your sights on the right target), but here’s what wealth means to me: Not being insecure about having enough. In Ryan Holiday’s excellent latest book, Stillness Is The Key, he shares a story about a conversation that authors

Whether you’re a start-up or an established brand, marketing never stops evolving. There’s no time to rest as we continue full steam ahead into another dimension every day. Marketing in 2022 will require listening intently to what customers want and being responsive to their needs as competition grows ever-more fierce. Here are five digital marketing

USA has hit TATA Air India with a penalty of $121.5 million. In Indian rupees, it roughly equals to Rs. 1000 crore. Air India in itself is very weak at the present moment. Before Air India was acquired by the TATA group, it was facing financial mis conditions so tough that it was on the

People increasingly look at social media applications as an important part of their daily life and more likely to move their interactions to the virtual platforms (i.e. Facebook, Instagram, LinkedIn and Twitter). This, in turn, positively reflect on their orientations and behaviors toward all kinds of social media technology. Therefore, social media applications have been